(And then scroll 👇 for a peek at our new pint design)
Our new signature look is a study in clarity. The flavor is positioned dead center, our juicy orange—Pantone 172—boldly on white. We pumped up the ingredient list as large as we could fit it in the space because we actually want you to read the ingredients as a reference for what’s inside. We also removed the description of each flavor because it felt superfluous when everything else on the package already seemed to cover it.