Jeni’s × Cj Hendry 

OPAQUE is an exploration of color and flavor; a sensory experience that interrogates and immerses viewers beyond the visual, re-contextualizing the endless appeal of ice cream. Our collaboration with Brooklyn-based artist Cj Hendry blurs the lines between perception and reality.

What is Opaque ice cream? 

Layers deep. Velvety smooth. Wildly delicious. An ice cream stripped of color, triggering a shift from nostalgic familiarity to an uncharted experience. Where the senses come alive to peel back tastes, textures, aromas — an excavation of flavor. 

Best enjoyed by going in blind. But for flavor spoilers, click below. 

The Exhibition

What happens when you take the vibrant, colorful, nostalgic experience of ice cream and rely on other senses to rethink how it should look and taste? A provocative exploration of color and flavor with artist Cj Hendry, featuring Opaque ice cream, black Buttercrisp Waffle Cones, original artwork, and more was exhibited at 390 West Broadway in SoHo NYC on August 15th through 17th, 2025.

Experience in Scoop Shops

Our scoop shops got into character by turning all our Buttercrisp Waffle Cones black. Naturally coloring our signature cones with black cocoa plays with perception of flavor and aroma — another delicious layer to explore. 

About Cj Hendry 

Cj Hendry is a Brooklyn-based Australian artist known for her hyper-realistic, large-scale drawings and immersive installations that transform everyday objects into extraordinary experiences. Her work often explores themes of consumerism, material culture, and nostalgia, inviting viewers to engage with familiar subjects in novel and thought-provoking ways.